Positive Coaching Alliance

EVERY KID DESERVES A POSITIVE SPORTS EXPERIENCE

PCA is a national nonprofit organization working to unlock the life-changing power of sports for all kids, regardless of social or economic circumstance.

DISCOVER THE NEED

Our Alliance:

MORE THIS. LESS THAT.

This year 8,415,684 high school athletes will play sports across the country. Before It's Over, the game plan is simple. More This. Less That.

JOIN THE MOVEMENT

MEET OUR ‘TAKE BACK SPORTS’ AMBASSADORS

Hear from Lamar Jackson, Steph Curry, A’Ja Wilson, Jordan Larson, Luka Dončić, Peyton Manning, Jordan Spieth, Sydney Leroux, and more, in their own words!

Hear from the Athletes

UNFORTUNATELY, YOUTH SPORTS ARE OFTEN NOT DONE RIGHT

Many kids do not have a coach who is trained.
The playing field is not level – youth living in low-income communities are only half as likely to participate in sports.
Many coaches, parents, youth sports administrators, and community leaders don’t know how to create a positive youth sports culture.

Experience the
Power of Positive

PCA is the leader creating a youth sports experience that can change lives, making it Positive, Equitable, and Accessible.

No matter what type of youth sports organization you are, we have what you need to make your program more positive, equitable, and accessible!

Recruitment

Kids need trained and empathetic coaches more than ever. We invite you to join us to become that person that makes a positive impact for youth through sports.

Become a Coach

Training

We train and support coaches, athletes and parents to ensure kids have the game-changing skills to be the best versions of themselves on and off the field.

Bring PCA To You

Resources

PCA provides ongoing thought leadership, consultation, and free access to thousands of online resources to help create a positive sports experience for all kids.

Search Resources

PCA Has a Workshop for Everyone

PCA workshops combine the latest in sports, educational psychology and organizational behavior with practical advice from a National Advisory Board of top pro and college athletes and coaches who use our principles at the highest levels of competition.

OUR IMPACT OVER THE NEXT FIVE YEARS

Over 7 million young people will learn essential life skills.
The sports equity gap will be narrowed with more youth of color and kids from low-income neighborhoods participating in youth sports.
There will be nearly half a million more trained coaches.

Learn More

Latest Updates

Before It’s Over: Making the Most of Your Athlete’s High School Sports

Nov 12, 2026 |

High school sports offer student-athletes much more than the opportunity to compete. They build friendships, develop confidence, learn…

NFHS and Positive Coaching Alliance Launch “Before It’s Over,” a National Campaign

Sep 29, 2026 |

Joint initiative provides resources to help coaches, parents, and school leaders foster positive experiences for high school student-athletes…