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The 2017 Musial Awards


The 2017 Musial Awards, named after Cardinals baseball legend Stan Musial, took place in St. Louis on Saturday, Nov. 18 to honor athletes and leaders in the sports world who are making a positive impact on society. The national event celebrates the year’s greatest moments of sportsmanship and the biggest names in sports. Positive Coaching Alliance was on hand to help present LSU Baseball Head Coach, Paul Mainieri with the Sportsmanship Award. Coach Mainieri honors a veteran at every home game during the season and requires all of his reserve players to shake the honorees hand when announced. Talk about Honoring the Game!

Other nominees included, Jackie Joyner-Kersee, presented with the Lifetime Achievement Award, NASCAR driver, Carl Edwards, Arizona Cardinals owner, Bill Bidwell and US Track & Field Olympian, Abby D’Agostino to name a few. Throughout the night all 11 nominees were rewarded for their sportsmanship play or their impact on the community during 2017.

This night also presented the opportunity for Frank Viverito, president of the St. Louis Sports Commission, to announce, “Tonight, the Musial Awards launches the most meaningful club in sports: none other than the Good Sport Club. We invite all athletes, coaches, parents and fans across the country to join the Club by taking the pledge at to show Respect, Effort and Fun in everything they do. In the process, you will be helping us lead and build a movement of kindness and civility on and off the field to make our communities stronger and more resilient,” said Viverito.

Ultimately, the Good Sport Club aims to inspire people to make their communities stronger and more resilient by inspiring, modeling, recognizing and rewarding acts of sportsmanship. And not just for professional athletes, but for everyday heroes like coaches, parents, refs, teachers and, of course, kids. By practicing the values of sportsmanship, the Good Sport Club believes that we can all become better citizens and help build a more civil society.

Positive Coaching Alliance is excited to be a founding partner of the Good Sport Club and look forward to seeing many of our supporters take the pledge with us!

Other Founding Partners of The Good Sport Club include: Purpose + Sport – who inspires the business of sport to do good and do well; Enso --who builds mission-driven brands and initiatives for positive impact at scale; and Oliver Russell – who build brands for purpose driven companies. The Good Sport Club online store is powered by Doing Good Works, who has created a new way to connect communities and turn transactions into transformations.

Join PCA

Join the Good Sport Club by taking the pledge to be a good sport at

Take The Pledge

The 2017 Musial Awards will be airing on television as follows:

Market Station Date Time
 Cleveland-Akron WKYC Channel 3 (NBC)   Monday, Dec. 25 Noon 
Columbia, SC  WLTX Channel 19 (CBS)  Monday, Jan. 1  5 p.m. 
Corpus Christi  KIII Channel 3 (ABC)  Sunday, Dec. 10  12:30 p.m.
Dallas  WFAA Channel 8 (ABC)  Saturday, Dec. 9  4 p.m.
Jacksonville  WJXX Channel 25 (ABC)  Saturday, Dec. 9  5 p.m. 
    Sunday, Dec. 31  5 p.m. 
Little Rock-Pine Bluff  KHTV Channel 11 (CBS)  Monday, Dec. 25  7 a.m. 
Louisville  WHAS Channel 11 (ABC)  Saturday, Dec. 30  5 p.m. 
Phoenix  KPNX Channel 12 (NBC)  Friday, Dec. 29  7 p.m. 
Sacramento-Stockton-Modesto KXTV Channel 10 (ABC)  Saturday, Dec. 9  4 p.m. 
 Seattle-Tacoma KONG Channel 16 (IND)  Monday, Dec. 25  1 p.m. 
 St. Louis KSDK Channel 5 (NBC)  Monday, Dec. 18  9 p.m. 
    Monday, Dec. 25  6 a.m. 
 Tuscon KMSB Channel 11 (FOX)  Saturday, Dec. 16  4 p.m. 
 San Antonio KENS Channel 5 (CBS) Saturday, Dec. 23  8 p.m. 

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